The little-known 80/20 principle for telling great stories….

Here’s one of those super-cool advanced story tips… … that most professionals won’t Share with you (cuz they’re selfish bastards). Ready? Here it is: The big secret behind the most powerful stories in history… …is that they all have just one thing in common: Let me exlplain... In soccer, the team that holds possession of the ball wins the most games......With stories the writer who catches and holds attention the longest makes the most money.Stories may not seem similar to soccer but the...